Syndication in the online media business isn’t entirely new. In fact, it’s been around for decades. Offline, papers and magazines with a huge circulation and huge readership often published syndicated content, often provided by freelance writers and smaller publications. Both benefited. The small local newspaper got a larger audience without spending too much in producing… Continue reading Extend Your Reach With Syndication
How to Increase Your Website’s Search Ranking With Google Optimization
Google Optimization is something that is becoming increasingly important with websites that are being built. The reason for this is the fact that more people are using search engines on a daily basis and getting more results, which results in more people finding the website and thus more customers. The people who visit your website… Continue reading How to Increase Your Website’s Search Ranking With Google Optimization
Getting Started With Google Optimization
Getting a high search engine ranking is the main goal of all online businesses, but getting it while ignoring Google SEO might be equally impossible. The truth of the matter is that the search engine ranking process is not as cut and dry as many webmasters would like you to believe. While it’s true that… Continue reading Getting Started With Google Optimization
Using Social Media Marketing to Increase Engagement
Social media marketing has been around ever since the Internet was created and is now finally reaching its maturity. This new marketing venue has proven to be an effective and inexpensive means to reach target markets, and is proving to be one of the most successful trends in online marketing. Social media involves a number… Continue reading Using Social Media Marketing to Increase Engagement
What Is Social Media Marketing?
Social media refers to web sites and online communities, which can include blogs, message boards and wikis. These have become important tools for businesses in marketing and sales promotion. However, many people are not sure how they can apply these marketing techniques to their business and how they can get the best results from social… Continue reading What Is Social Media Marketing?
Social Media Marketing Challenges for New Firms
Social media marketing has become the core of both online and offline advertising strategy for numerous companies and organizations. Although the traditional terms such as digital and internet marketing are dominant in academic circles, social media marketing has become increasingly popular among researchers and practitioners. This type of marketing entails using existing social media services… Continue reading Social Media Marketing Challenges for New Firms
Secrets of Successful Google AdWords Campaigns Revealed
Google AdWords is an internet advertising platform developed by Google. It’s a Pay-Per-Click internet advertising program based on the pay-per-click model, where advertisers only pay when their ads are clicked. It can place advertisements both on the results page of major search engines such as Google, Search and also on other non-search sites, social media,… Continue reading Secrets of Successful Google AdWords Campaigns Revealed
What is Internet Marketing?
Internet Marketing is an umbrella term which includes Search Engine Optimization (SEO), Affiliate Marketing, Email Marketing, Social Media, Webinars and e-mail marketing. Digital marketing is only one part of all the techniques available for internet marketing and hence the term “digital”. Digital marketing is the part of internet marketing which uses web and internet based… Continue reading What is Internet Marketing?
Increasing Visibility and Sales Through SEM
Search engine optimization is one of the major factors that determine the success of a business online. The importance of this lies not only in the amount of traffic but also in the visibility of the business on the internet. Search engine marketing is also a popular form of Internet advertising which involves the marketing… Continue reading Increasing Visibility and Sales Through SEM
Improve the Google Ranking With the Help of the New Webmaster Tools
Google has released two new products that can be helpful for the webmasters to improve the Google Ranking of their websites. The first product is called the Webmaster Tools for SEO. This amazing tool will give webmasters all the information and tools they need to use to optimize the Google pages for the search engines.… Continue reading Improve the Google Ranking With the Help of the New Webmaster Tools